Mijn naam is Haas (My name is Hare) is a charming crossmedia concept that teaches young children (age 4-6 years) language in a playful setting.  Besides the online serious game, as core of Haas' universe, other media formats are developed. Both for home users as for the educational market a range of products is provided. Through drawing the world of character Haas, the ingenuity of children is challenged, in a serious game that unites learning language with creativity in an immersive story environment. graphics/img1_logo.jpg Haas is a young hare that suffers from a total blank, the only thing he does remember is: “mijn naam is Haas” (“my name is Hare”). graphics/img2_Haas-Sofie.jpg In spite of his hydrophobia Haas starts his journey in an almost endless universe to look for what he is missing. graphics/Screenshot_Tekenen.png Haas asks the user to draw him a path to the forest. graphics/Screenshot_Bos.png The system fills the drawn landscape with water in the valleys, snow on high mountains and mysterious trees. graphics/Screenshot_Gras.png On his way to the forest Haas meets Sofie, a young and intelligent female duck who accompanies Haas on his journey.

Besides drawing the landscape for Haas to walk on, the user can draw objects, like trees and clouds, within the landscape. The drawings of the child affect the emerging story in realtime. graphics/img6_sneeuw.jpg During his journey Haas is confronted with problems that are connected to learning components, such as a specific word or situation.

For example the child can draw Haas a bridge or a boat to cross the water... graphics/img8_nmn.jpg ...or horns for the goat that lost his horns... graphics/img8_nmn.jpg ...or a solution to help the roe deer who plays hide-and-seek with her sisters and brothers, but has nowhere to hide... graphics/img8_nmn.jpg ...so you draw some nice trees for her to hide. No one's going to find her now. graphics/img8_nmn.jpg "Mijn naam is Haas" A serious game In the miraculous universe of Haas, the children experience adventures together with Haas. Though it is not only experiencing, the children can really participate and influence what happens in Haas’ world.

The system fuses the child's drawings into the emerging story and uses an Intelligent Tutoring System to connect them to learning components, such as situations or specific words. While playing, children will learn and develop vocabulary, problem solving strategies and IT-skills in a playful environment. Scientific underpinning of the educational methods is provided by the Expertisecentrum Nederlands (National Center for Language Education). Extensive testing sessions on several schools in the Netherlands have already shown excellent results.

Form, content and interaction blend into a setting that subliminally communicates the learning components. The combination of learning through playing, in an animated story environment, makes Mijn naam is Haas a true 'serious game'. Status Quo Mijn naam is Haas finds it's origin in the European Media Master of Arts program at the Utrecht School of the Arts. This resulted in the development of a working demo of the concept (see also www.mijnnaamwashaas.nl).

Since then the project has got exposure at several events (e.g. Day of the Incubator, Mediapark Jaarcongres 2008, PICNIC Young 2008) and finds recognition in being awarded the RVU//HKU Media prijs 2007 and the nomination for the EUROPRIX Top Talent Award 2007.

We are currently developing an online environment of Mijn naam is Haas. Through partnerships across different media we want to bring the product to an international audience. Hence the product's final shape and content will be determined by target specific markets and languages. Trailer Bring your drawings to life in a miraculous universe with endless possibilities. Media Logo of Mijn naam is Haas.
graphics/MniH_logo_black.jpg graphics/MniH_logo_black.jpg News 6 Mijn naam is Haas in 'Het Financieele Dagblad' Mon. 8 dec. 2008 - Amsterdam: A full-page article about Mijn naam is Haas in fd.entrepreneur.

read the article (in Dutch):

'We doen dit ook uit idealisme: om het taalonderwijs beter te maken' graphics/tn_MniH_artikel-FD-8dec.jpg graphics/MniH_artikel-FD-8dec.jpg left 7 5 Haas winner in Round 1 New Venture Thu. 27 nov. 2008 - SenterNovem, The Hague: At the awardceremony of the first round of New Venture 2009, the yearly businessplan competition for innovative startups, Mijn naam is Haas became one of ten lucky winners with the most promising and innovative businessidea.

read more (in Dutch):

> Mijn naam is Haas in newspaper 'De Pers' (page 7)

> Financial newspaper 'Het Financieele Dagblad' about the awardceremony

> Winners Round 1 New Venture 2009 4 Haas @ CineKid 2008 Sat. 18 Oct. - Sun. 26 Oct. in the MediaLab: A special version of the language game Mijn naam is Haas (My name is Hare) developed for Cinekid!

Bring your drawings to life in the world of Haas with the magical pen! You can draw the path for Haas to walk on and fill the landscape with trees, crazy little fish, birds and much more. On your journey Haas will definitely run into trouble, you are assigned to help him. Imagine yourself in Haas' universe, experience the magic! graphics/logo_cinekid.jpg http://www.cinekid.nl/en/festivalprogram/entry/3300 left 7 3 Haas @ PICNIC 2008 Wed. 24 Sep. - 16.35: Mijn naam is Haas will give a presentation at PICNIC Young about Haas and the future of virtual learning worlds for children.

Thu. 25 Sep. - 16.00: Haas gives a Flaming Pitch at the Hot100 Special

Fri. 26 Sep. - 17.00: attending the award ceremony of the DING! Prize for artistic game development graphics/picnic.swf right 3 2 A new website September 2008 - Mijn naam is Haas launches the new website. 1 Nominated for Europrix Top Talent Award 2007 October 2007 - Mijn naam is Haas is nominated for the Europrix Top Talent Award in the category 'Interactive Computer Graphics'. Find all nominees on www.toptalent.europrix.org/ Contact Feel free to contact us using the form below or send an e-mail to info@mijnnaamishaas.nl.

Mijn naam is Haas
Herenmarkt 10
1013 ED Amsterdam

t: +31(0) 653 906 275 your name: your email: your message: send Your message has been send. There has been an error while sending your message. You did not fill in your e-mail address. Your e-mail address is not valid. Your e-mail address does not contain a valid domain. Your e-mail address may not contain a space. Partners Currrently Mijn naam is Haas is associated with Media Guild, the Dutch National centre for Language Education and ICT Delta. Company profile Mijn naam is Haas is a product by Berend Weij, Sanneke Prins and Douwe-Sjoerd Boschman: three creative and passionate design professionals. In the Amsterdam based company they bring together the expertise and experience of three different designers. Strong conceptual and storytelling skills are combined with a user centered design process and produced in charming, esthetically attractive products like Mijn naam is Haas.

Mission statement:
With the three of us we share a passion for interactive narrative; we are a creative, critical and driven team.

We state our passion in the form of (experimental) concepts, working prototypes as proof and publications in which we share the gathered knowledge.

By the use of interactive narrative concepts and a user-oriented design process we believe we can give a relevant contribution to the creative industry, in the field of culture, education and society. Vacancies Currently we have the following positions available:

- Flash intern

For more information about the vacancy click on the function name. Is your function not in the list, but are you sure our team can benefit from your skills feel free to contact us and send us your portfolio! Newsletter Keep in touch with Haas? Subscribe to our newsletter and we will keep you up-to-date. your name: your surname: your email: send Thank you for your subscription.
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